Description

Job Description

Role Overview

The Social Account Director is responsible for leading the day-to-day orchestration of social initiatives across strategy, content, influencer programming, and nimble production. This role acts as the connective tissue between clients, internal cross-functional teams, creators, and production partners to ensure social-first ideas are executed with clarity, speed, and excellence. You will drive account leadership, oversee strategic development, enable agile social production, and ensure all work ladders back to broader campaign and business goals.

This position is ideal for someone who thrives in fast-moving environments, understands the realities of social platforms and creators, and has a proven track record of delivering culturally relevant, high-performing social work.

Key Responsibilities: Account Leadership & Client Management

• 
  Serve as the point of contact for clients on social workstreams, helping guide priorities, identify opportunities, and manage expectations.
• Translate client business goals into actionable social strategies, content plans, and measurable KPIs.
• Lead day-to-day communication with client partners while coordinating with internal strategy, creative, production, influencer, and media teams.
• Build strong client relationships based on trust, proactivity, and clarity.
  
  

Social Strategy & Planning

• 
  Act as a strategic partner who ensures all social programs are grounded in audience-led insights, cultural intelligence, and platform-native behaviors.
• Stay deeply informed on the latest social trends, platform updates, creative best practices, and emerging formats to guide strategic recommendations with authority.
• Translate audience insights, social listening learnings, community trends, and competitive intelligence into clear content opportunities and strategic direction.
• Collaborate closely with strategy leads to shape social frameworks, content architectures, channel roles, and creative approaches that ladder into the brand's overarching platform.
• Ensure every output-whether hero content, always-on, influencer, or reactive-reflects current best practices and maintains relevance across priority audiences and platforms.
  
  

Content & Nimble Production Leadership

• 
  Oversee development and execution of social-first assets, ensuring content is platform-native, fast-moving, and culturally relevant.
• Partner with creative and production teams to scope, plan, and deliver social shoots, UGC-style work, creator content, and reactive opportunities.
• Manage timelines, deliverables, budgets, and cross-functional workflows to ensure seamless production across channels.
• Guide real-time decision making and rapid iteration of content.
  
  

Influencer & Creator Program Management

• 
  Collaborate with influencer strategists and managers on discovery, vetting, briefing, contracting, and content oversight.
• Ensure creator work aligns with brand goals, creative excellence, and platform norms.
• Support relationship management, deliverable tracking, and cross-platform integration (e.g., collabs, usage, amplification).
  
  

Team Leadership & Operations

• 
  Steward internal processes, ensuring clear communication, strong documentation, and consistent workflows across markets and makers.
• Help improve ways of working between strategy, creative, influencer, production, and analytics teams.

Qualification

Basic Qualifications:

• 7+ years of experience in social-first marketing, brand social management, or integrated agency roles, including:
  • Deep understanding of social platforms, cultural trends, and content behaviors.
  • Experience with influencer programs, creator relationships, and platform-native content.
  • Experience guiding production teams on social-first shoots and nimble content creation.
    

Preferred Qualifications:

• Strong client-facing communication and relationship management skills.
• Proven track record managing high-volume workstreams across multiple stakeholders.
• Ability to make quick, informed decisions in fast-moving environments.
• Strong project management, problem-solving, and leadership skills.
• Experience with social listening, channel management, reporting, or measurement tools is a plus (Sprinklr, Sprout, Tagger, Meltwater, etc.).

Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired as set forth below.
We accept applications on an on-going basis and there is no fixed deadline to apply.

Information on benefits is here.

Role Location Annual Salary Range

California $94,400 to $224,600

Cleveland $87,400 to $179,700

Colorado $94,400 to $194,100

District of Columbia $100,500 to $206,700

Illinois $87,400 to $194,100

Maryland $94,400 to $194,100

Massachusetts $94,400 to $206,700

Minnesota $94,400 to $194,100

New York/New Jersey $87,400 to $224,600

Washington $100,500 to $206,700

Locations

New York City, NY

Additional Information

Requesting an Accommodation

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About Accenture

We work with one shared purpose: to deliver on the promise of technology and human ingenuity. Every day, more than 775,000 of us help our stakeholders continuously reinvent. Together, we drive positive change and deliver value to our clients, partners, shareholders, communities, and each other.

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Requisition #: R00300016

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